Próbakő communications

We are PR, social media, digital communications and content marketing experts. We build brands with stories.

About us

The Próbakő Communications (est. 2003) team consists of PR, content marketing, social media and digital communication professionals.


 

The company boasts solid international connections: Managing Partner András R. Nagy is board member of EMEA for the Worldcom PR Group, of which Próbakő Communications has been a member for 15 years. Worldcom is an international network comprised of local communications agencies worldwide, bundling the knowledge and expertise of more than 2,000 communications experts in 115 cities across 49 countries on six continents. Thanks to this partnership, we are regular participants in cross-border campaigns and are experienced in delivering PR services to our clients anywhere in the world.

Our expertise

B2C communications

We work with the widest possible range of PR tools to build engagement with our clients’ products and services, including media and blogger relations, content marketing, social media campaigns, product launches, brand building and graphic design.

Corporate and B2B communications

Our services for corporate clients include media relations, database marketing, workshops and conferences, content marketing and crisis management.

Social media communications

We help clients manage their presence on various social media platforms by performing content management tasks, periodical promotional activities and campaign management.

Mucsi Márton

Digital trainings

Our digital media specialist helds trainings for small and medium-sized businesses, where our clients have the opportunity to learn the basics of all social media platforms or even become a pro in digital ad optimization.

Health care and wellness

We hold educational programmes close to our hearts. Our references include integrated campaigns, PR event planning and management, content marketing, web development, employer branding, and the management of health care “road shows”.

FMCG

Media relations services, content creation, event planning, integrated communication campaigns, and the coordination of conference appearances are only a few of the services we offer to our FMCG clients.

Media and culture

We have extensive experience in providing media relations services to media companies, image building for media market leaders, and communications for exclusive media events, as well as in the creation of publications and programmes and accompanying content marketing tasks.

IT and Startup

Our ITC client list includes multinational companies, Hungarian SMEs and startups. Fields we feel especially at home with are software development, 3D printing, augmented reality, IoT, smart manufacturing, telecommunications and e-commerce.

Real estate

We have worked with numerous representatives from the Hungarian real estate scene, managing successful projects in employer branding, re-branding, corporate storytelling, management image building and crisis management.

Awards

Prizma Kreativ PR Award

Prizma Kreativ PR Award Bronz

2024

PREXA Silver & Bronze

2024

Prizma Kreativ PR Award Bronz

2023

PREXA Silver & Bronze

2023

Best.net Silver

2020

MPRSZ Sándor Imre Award

2019

Prizma Kreativ PR Award Silver 2019

Prizma Kreativ PR Award Silver

2019

Online Video Awards Silver

2019

Online Video Awards Gold

2018

Prizma Kreativ PR Award Bronze

2017

MPRSZ Sandor Imre Award Shortlist

2017

Prizma Kreativ PR Award Shortlist

2015

Hipnozis Awards Gold

2011

EACA Care Award

2011

Website of the Year Special Award

2010

Golden Drum

2009

EFFIE Awards Silver

2007

Silver Blade Awards

2006

EFFIE Awards Gold

2006

Case studies

AI – Merry Christmas, or mass customisation

#AI #automatizáció

Kiwi.com – World Travel Hacker campaign

#Kiwi.com, #casestudy, #WorldTravelHacker, #travelinfluencer

Dalszerzok vs MI

ARTISJUS: Songwriters vs. AI Experiment – The Songwriter Comes First (2023)

#musicindustry #artificialintelligence #experiment #research #integratedcampaign

References

Unfrosen
Audispray
Palletways
elmu-emasz

Our team

András R. Nagy

Managing Partner

Edit Fülöp

Senior Consultant

Zsófia Pálffy-Bernáth

Senior Consultant

Szabó Szeréna, a Próbakő vezető b2b tanácsadója

Szeréna Szabó

Senior Consultant

Márton Mucsi

Digital media specialist

Klára Fanni Tóth

Consultant

Attila Kereszturi

Finance and Administration Manager

Fanni Farkas

Junior Consultant

Serzysko Jacek

Jacek Serzysko

Junior Consultant

András Baross

Videoproducer, Smartfilm

Press releases

Technics Announces the SL-1200MK7 as Additional Model for their Successful Range of DJ-Turntables

Technics today unveiled the new SL-1200MK7 Direct Drive Turntable. The new model inherits the same features and operational comfort as the SL-1210MK7, which has been introduced in January 2019 and in a short time has once again become a firm favourite of the long-existing vinyl DJ community worldwide.

SPI International Launches FilmBox+ Streaming Service

SPI International announces that their new and enhanced FilmBox+ streaming service is officially live starting today. The service that combines on-demand and lean-back experiences, is available through the web, partner operators’ platforms, mobile and TV applications.

Panasonic Announces New Telephoto Zoom Lens with Macro Capability for its LUMIX S Series

Panasonic is proud to introduce a new interchangeable telephoto zoom lens, the LUMIX S 70-300mm F4.5-5.6 MACRO O.I.S. (S-R70300) based on the L-Mount system for its LUMIX S Series full-frame mirrorless cameras.

Contact

    • Address:
      1064 Budapest, Izabella street 68/B.



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