Hungary: how to communicate effectively
The article helps companies in planning and managing their communication activities in the Hungarian market
How to communicate in CEE region? Part Two: Czech Republic
What are the most important unique features of Czech communication market? Patrik Schober, founder of Czech communication agency Pram answers IdeaBank’s questions.
Planned behavior
How Behavior Design principles can be applied in everyday campaign planning? We asked US communication professional Roger Hurni who manages his own company Off Madison Ave and currently leads Worldcom PR Group.